MICHAEL CURIEL
ART DIRECTOR
DESIGNER
VISIONARY
San Diego, CA
About Me
Art Director, designer & creative visionary with +10 years of experience crafting brands and telling stories for mission-driven companies.
Experience
Dec. 2024 - Present
Art Director
Antenna Group
- Lead creative direction for mission-driven campaigns, boosting audience engagement and aligning visuals with strategic goals.
- Pitch and sell compelling concepts that secure client approvals and foster long-term partnerships.
- Partner with cross-functional teams to turn complex goals into impactful creative, streamlining timelines and improving performance.
- Mentor junior creatives, building a high-performing team that consistently delivers standout, award-winning work.
Jun. 2022 - Dec. 2024
Senior Graphic Designer
Antenna Group
- Led branding and storytelling campaign design for mission-driven organizations, ensuring visual consistency and driving stronger audience engagement across digital and print platforms.
- Developed strategic, narrative-driven visuals that translated complex messages into compelling creative, increasing reach and deepening audience connection.
- Collaborated closely with writers, strategists, and clients to align creative execution with campaign goals, consistently delivering high-quality work that exceeded expectations.
Mar. 2021 - Jun. 2022
Graphic Designer
Antenna Group
- Designed a wide range of traditional and digital assets—including branding, infographics, social media content, presentations, and publications—that supported marketing goals and elevated brand presence.
- Executed projects from concept to delivery with a strong focus on quality, timeliness, and budget, consistently meeting high internal and client standards.
- Communicated proactively with project managers and cross-functional teams to ensure smooth workflows and on-track delivery across all design tasks.
Aug. 2018 - Mar. 2021
Graphic Designer
TCS Education System
- Designed print and digital projects—including branding, brochures, websites, and social media assets—that boosted student engagement and contributed to increased enrollment.
- Collaborated with the creative team to strategize, design, and launch marketing campaigns that resonated with prospective students, driving higher interest and application rates.
- Managed all print production, budgets, and vendor coordination for schools, ensuring timely delivery of materials that effectively supported recruitment efforts and enrollment growth.
May 2016 - Aug. 2018
Graphic Designer /
Production Specialist
Production Specialist
FASTSIGNS®
- Created original designs and layouts for a wide range of print media—including large-scale signage, billboards, vehicle wraps, and small-scale projects—that enhanced client branding and visibility.
- Ensured flawless execution by managing preflight processes for each job, reducing errors and improving print accuracy and efficiency.
- Operated and maintained digital printers, managing inventory and ordering materials to ensure smooth production workflows and on-time project delivery.
